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A very well structured and presented course. What we covered in half a day was amazing. Gareth’s breadth of experience in the fundraising sector and excellent presentation skills made for a most rewarding day. Some of his ideas have been implemented immediately and others we are working on. The sharing of ideas with other charity workers and the use of relevant and up to date information from other charity websites was also very useful.
Caroline Thompson
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Course Details   Booking    
Legacy and In Memoriam Fundraising
Date 17 July 2019
Time/Duration 9.30am-4.00pm
Price £99.00 GBP
Venue Wesley's Chapel London
Facilitator Gareth Edwards
Summary
Legacy fundraising is essential for the long-term growth of all sizes of cause. Legacies can make a transformational effect on most causes.
Course Content

This course covers -

 

Starting or improving your marketing     

Integrating your legacy marketing into our overall fundraising plans

Recruiting new pledgers effectively       

Encouraging your supporters to include a gift in their will

Producing legacy marketing materials 

Building strong links with solicitors and other intermediaries

Pledger relationships                

Upgrading pledges and cross-marketing opportunities
Developing and Integrating In Memoriam Fundraising 

 

The course is a full day course and participants will experience exercises that will challenge and inspire them to produce effective results for their cause in this area.  It is suitable for all causes, from the smallest to the largest, and for those of different experience in this field, as the exercises will challenge and develop even an established legacy fundraiser in some areas.

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